About Us

CRA Financial, LLC is a comprehensive wealth management firm whose primary objective is to assist you in accumulating and preserving your family's wealth. We are committed to providing value-added, wealth-enhancing services to our clients in a cost-effective manner that remains consistent with our philosophy that putting our clients’ best interest first is our first priority. These services encompass six comprehensive areas of financial planning: investment, tax, insurance, retirement, education, and estate planning.

Background

CRA Financial, LLC was formed in 1998 in order to give our customers a more personalized alternative to traditional wire-house brokerage firms. CRA is a qualified, SEC-registered investment advisor. We provide personal financial planning as a practical tool to help you achieve financial security and peace of mind.

In addition, we offer fee-based asset management utilizing the Fidelity Institutional Brokerage Group (IBG) platform. Accounts using this platform are full-service brokerage accounts that are provided a complete investment package of stocks, bonds, mutual funds, real estate investment trusts, exchange traded funds, certificates of deposit, and more.

The IBG platform has access to more than 15,000 mutual funds, including more than 6,000 no-load and load-waived funds that can be bought and sold with no transaction charges. Our experienced investment advisors develop and implement investment strategies, monitor performance against specified goals, and make appropriate changes in investment allocations over time.

Objective, dependable, practical advice from our financial advisors is a hallmark of our predominantly fee-based services.


Our People

Matthew J. Reynolds, CPA, CFP
Co-Founder of CRA Financial, L.L.C.
After earning his BS in accounting from Lehigh University in 1992, Matt worked as an auditor of non-profit and financial services companies for Arthur Andersen & Co. in Philadelphia. He joined Capaldi Reynolds & Pelosi P.A. in 1995. In 1998, Matt co-founded CRA Financial, LLC. As a Certified Financial Planner (CFP), he specializes in asset management that builds on the foundation of a solid financial plan. He presently serves on the Board of Directors of Cape Bank.

Thomas E. Reynolds, CPA
Co-Founder of CRA Financial, L.L.C
Tom completed a BS in accounting from Villanova School of Business (VSB) in 1987, and then joined the CPA Firm Capaldi Reynolds & Pelosi P.A, concentrating on individual income taxation and pension and profit-sharing consulting for small, closely held businesses. In response to the mistreatment of his clients by wire house brokerages, Tom co- founded CRA Financial, LLC in 1998. With an emphasis on tax efficiency and investment research Tom looks to create specialized portfolios catering to each specific client’s particular needs. Tom is active in a variety of charitable and community organizations.

 

Jennifer Colon
Operations Manager

After earning a BS in Finance from The Richard Stockton College in 2001, Jennifer joined the CRA Financial team as an Operations Associate in 2002. She obtained both NASD Series 7 and Series 66 securities licenses to be a licensed investment advisor in her first year with the team. In 2003, she was promoted to Operations Manager, after showing great initiative and drive in the financial industry. CRA’s clients appreciate Jennifer’s efficiency, motivation, and her extensive knowledge of brokerage operations.

Donna Savastani


Donna joined the CRA Financial team in October 2009. Her accreditations include FINRA Series 6, 7 & 66 licenses, NJ & PA; and Life, Health, Annuity, Long Term Care and Accident Insurance Licenses, NJ & PA. She is a member of NAIFA (National Association of Insurance and Financial Advisors), Advisory Board Member of South Jersey AIDS Alliance, and former Alan Angelo Award winner, Atlantic County, United Way. She is an active member of Greentree Church and a Philadelphia native who lives in Absecon.

 

   
 

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